360TRUE LLC is a sole proprietor corporation that serves as a consortium of non-competing independent professionals with their own unique set of skills, bringing a wide range of expertise and capabilities to each project that we accept. Often the building of a website is just the beginning of new business relationship that grows well past the initial creation and launch. We understand how you go to market, and can design online applications that will help you spread your message – and helping you to make money or save you time.
Paul A. Aleskovsky
Founder, Project Manager, Web Architect
A nearly 40 year background in sales and marketing and nearly twenty years of web development and online management paired with an ability to dissect your business processes makes me uniquely qualified to understand your business needs and translate them to the Internet. I speak both business English AND fluent Geek – essential traits to manage a successful project between partners.
I have been involved in non-profit organizations nearly my entire life, in both volunteer and staff positions. Prior to the creation of 360TRUE, I was a senior staff member with the not-for-profit Sporting Goods Manufacturers Association (now SFIA.org) for over 19 years. There I led the technological evolvement of the organization, introducing it to the first computer systems, fax machines, later broadcast fax, then to websites and email, ecommerce sales and broadcast messaging. Through that tenure, I was held positions of Director of Special Events and Conferences, Director of Trade Shows and Director of Member Services.
An avid outdoorsman, I have spend much of my life on America’s paths and waterways. I have had the opportunity to summit Mt. Ranier, hike many miles on the Appalachian Trail, travel the length of the Erie Canal by boat, help transport a racing sailboat from Albany, NY to Charleston, SC and guide and train hundreds of people in kayaks on South Florida waterways. I have worked and volunteered in several State Parks and explored several of our nation’s federal recreation areas. For the past 15+ years, I have been on the Board of Directors of the Friends of MacArthur Beach State Park, an organization dedicated to providing special work projects, special events and programs, community outreach programs, educational activities, guided tours and communications, special exhibits, interpretive programs, fund raising activities and events designed to meet the additional needs of the park.
We specialize in assisting non-profit organizations and servicing the design professional. Often we solicit the expertise of our design partners to visually help with our non-profit projects.
Computer consultant and web programmer specializing in dynamic, database-driven web sites, search engine optimization
I have over twenty years of experience designing and writing computer software and user interfaces for financial and educational programs, graphics toolkits, utilities, databases, multi-player games and more. I take pride in clear and frequent communication and I serve as a guide for my clients who want a job done but don’t have time to learn technical details.